Job titles of the future: Breast biomechanic

Joanna Wakefield-Scurr's University of Portsmouth team decodes three-dimensional breast motion to inform sports-bra design; their studies show underwires, padded cups, adjustable straps and closures can reduce breast movement by up to 74% and influence exercise participation, while new adaptive materials could balance support and comfort.
Why it mattersUniversity of Portsmouth findings on underwires and padded cups imply designers must prioritize adaptive-support sports bras.